Grassroots Strategy: Cultivating B2B Growth from the Ground Up

Grassroots Strategy: Cultivating B2B Growth from the Ground Up

A simple approach to solving the hardest problem in business – building a winning strategy. With practical examples and a bit of humor, this book makes strategy approachable for all levels in an organization. Implemented by some of the largest companies in the world, Grassroots Strategy is an elegant solution for anyone interested in growth. $1.99 on Kindle.

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Author: Jeff Bennett Darrin Fleming
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